Halloween is a sprint, Christmas is a marathon—and both can supercharge your pen sales. From spooky black resins to snowflake-engraved heirlooms, October gift guides attract buyers, inspire gifting, and simplify the path to checkout. Here’s how to make this season your brightest yet.

Instagram hashtags aren’t dead, but they’re not magic anymore. In 2025, they’re a sidekick — not the superhero. Think of them as seasoning: they add flavor, but the real power comes from your captions, keywords, and content. Here’s how pen makers can use hashtags wisely (without wasting time).

Struggling with low email delivery rates? Don’t panic — you’re not alone. Many small businesses battle spam filters, bad list hygiene, and low engagement. The good news? A few simple fixes can get your emails back into inboxes where they belong — boosting trust, open rates, and sales.

Your handmade pens deserve more than a pretty website — they deserve a site that actually sells. If visitors aren’t buying, don’t panic. From photos to copy to trust signals, here are 10 common website mistakes pen makers make — and simple fixes to turn browsers into buyers.

Learn how pen sellers can grow their handmade business on Instagram using the 80/20 rule. This blog explains a simple pen marketing strategy, complete with downloadable quote graphics.

Discover the 4 must-have turned pens Etsy photos that help your listings stand out and sell. Learn how to capture hero shots, close-ups, lifestyle images, and 360° views — even with a simple home setup. Let me know if you'd like alt text examples for the photos or a matching Pinterest Pin description too!

Hey there, pen-turning pros! ✨ Spring is blooming  with opportunities — and if you're not promoting your hand-turned pens for upcoming...

Mother’s Day is one of the biggest gifting moments of the year — and handmade pens are the kind of timeless, thoughtful gifts that last forever. From gift guides to social posts and reels, here’s how pen turners can promote their craft this spring and make sure buyers can’t miss their work.

March is about fresh starts — and nothing feels fresher than putting ink to paper. Today’s the day we bust out our fountain pens and dive...

Your handcrafted pens are works of art, but if your emails aren’t getting opened, your sales pages aren't converting, your social media...

February is for pen lovers, collectors, and custom creations. From #stationerylove to #bespokepens, this month’s hashtags help you showcase your work, connect with passionate buyers, and shine in front of communities who value handmade pens and the art of writing.

Instagram Hashtags For Pen Turning Hashtags are a powerful tool for increasing the reach and engagement of your Instagram posts, helping...

Instagram Hashtags For Pen Turning Hashtags are a powerful tool for increasing the reach and engagement of your Instagram posts, helping...

Instagram Hashtags For Pen Turning Hashtags are a powerful tool for increasing the reach and engagement of your Instagram posts, helping...

Turning curious visitors into loyal buyers doesn’t happen by accident — it’s strategy. Learn how to build a simple, effective lead nurturing funnel for your handmade pen business so every click, email, and story brings customers closer to a sale.

Ever wondered how a 280-character masterpiece can make your handmade pens the talk of Twitter? As a marketing consultant with a penchant...

October is the perfect time to boost your Instagram reach with fresh pen-turning hashtags. From #penturning to #luxurypen, these top 10 picks connect you with collectors, makers, and buyers who value craftsmanship. Use them wisely this fall to grow your visibility and build momentum before the holiday season.

Unlock the potential to boost sales and customer engagement by showcasing your pens in everyday scenarios. In today's visually driven...

Ten strategic Instagram hashtags can amplify your presence as a Pen Turning. September release #PenTurning #InstagramTips #BoostReach

Ten strategic Instagram hashtags can amplify your presence as a Pen Turning. August release #PenTurning #InstagramTips #BoostReach