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Optimize Your Etsy Listings for Maximum Visibility

Stand Out in Search: Boost Visibility with Smart Listings

Maximize your traffic with targeted keywords, competitive titles, and smart research tools that get your pens in front of the right buyers. These simple strategies help you stand out in a crowded market and attract more clicks. Need a little extra help? Just reach out — we’re here to guide you!

Copy Successful Pen Listings

Erank For Etsy Help

A successful Etsy strategy involves analyzing and copying the best-selling listings on the platform. By studying these top-performing listings, you can gain insights into effective keywords, compelling product descriptions, and attractive photography techniques. Copying these proven strategies can help you enhance your own listings, increase visibility, and attract more buyers, ultimately boosting your sales and overall shop performance.

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eRank provides comprehensive keyword research tools that help identify the most effective keywords and tags to use in your listings, improving search visibility and attracting more potential buyers. eRank's competitive analysis features allow you to monitor top-performing shops and listings, offering insights into successful strategies and market trends. , eRank helps Etsy sellers optimize their listings, understand their competition, and improve their shop's performance with actionable insights and tools.

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Free Etsy research tool 

Example Etsy Listing For Bolt Action Pen

Erank states the top listing for turned pens on Etsy 

Listing Title: Customizable Bolt Action Pen - Father’s Day Gift - Wood Pen - Military and Veteran’s Gifts for $45 by AutumnWoodsCo 

The store has 13,861 Overall Sales Since 2012 in the Handcrafted Barware, Office, & Home Décor space.  They Offer 49 Pens items (189 total items).

The listing key words are: 

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Etsy Keywords for Pens

Etsy Keyword Search Volume

Erank provides search volume and competition volume insights. 

According to Erank there are 320,108 pen listings on etsy as of April 2024

  • Pen Custom

    • 38,426 Competitive listings

    • 1057 Monthly searches

  • Wood Pen

    • 25,407 Competitive listings

    • < 20 Monthly searches

  • Pen Gift

    • 110,793 Competitive listings

    • 40 monthly searches

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luxury pens for executives handmade acrylic pens handcrafted wooden pens

ETSY KEYWORDS FOR PENS

rustic pen bamboo pen writing pen

refillable pen fine point pen rosewood pen Christmas gift journaling pen calligraphy pen gifts for writers pens for artists graduation gift

custom resin pens ebony wood pen vintage style pen modern design pen ergonomic grip pen anniversary present

​When selecting keywords for pen sales, there are several options to consider

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  1. Descriptive Keywords These detail the product features, such as "handcrafted wooden pens," "handmade acrylic pens," or "custom resin pens."

  2. Material Keywords: Specific materials used can attract niche buyers, like "rosewood pen," "bamboo pen," or "ebony wood pen."

  3. Usage Keywords: Keywords that describe the pen's use, such as "writing pen," "journaling pen," or "calligraphy pen."

  4. Audience Keywords: Target specific groups, for example, "gifts for writers," "pens for artists," or "luxury pens for executives."

  5. Occasion Keywords: Highlight potential gift occasions, like "graduation gift," "anniversary present," or "Christmas gift."

  6. Style Keywords: Describe the aesthetic or style, such as "vintage style pen," "modern design pen," or "rustic pen."

  7. Feature Keywords: Focus on unique features, like "refillable pen," "ergonomic grip pen," or "fine point pen."

 ✉️Master Etsy Sales for Your Handmade Pens!

Sign up to get:

  • Proven strategies for Etsy success

  • Free Etsy listing checklist

  • Pen photography tips

  • Alerts for new pen-maker resources

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